What Is Branding – And Why Is It Essential To Implement It In Your Business
In such a competitive world, being able to sell and get customers is no longer enough for the survival of our business. It is essential to build loyalty and create lasting long-term relationships. This article will discover to what extent it is necessary and some basic strategies to start doing it. A fact that, although […]
How Can SMEs Save on Purchases From Suppliers?
According to a recent survey, the investment of companies in purchases from suppliers absorbs almost seven out of every ten euros of their income. We are indeed talking about a very high proportion that exceeds payroll payments. But there are ways to achieve substantial savings in purchasing raw materials and services without sacrificing quality or […]
4 Effective Tips for Increasing Brand Awareness
On average, it takes people 5 to 7 impressions to remember a brand. If you don’t have a good marketing strategy, then you might have a tough time getting anyone to remember you. And if no one can recall your brand, then you won’t be able to sell your products and services!Building a brand can […]
Why Is Personal Branding The Key To Your Success?
Surely you are more than used to hearing about personal branding. The different social networks and blogs are full of recommendations for starting a personal brand and taking advantage of it. And you are likely wondering what it means for you and if it is as necessary as everyone says. Like almost everything in life, […]
Business 101: A Guide to Making a Great Impression
Why is it that some people can grasp the attention of a room with what appears to be little to no effort whatsoever? Is it their posture? Their tone? Maybe it’s their choice of attire. In many ways, it’s their ability to make an impression that lasts, one that draws the eye of intrigue and […]