Tag: MARKETING

The Dilemma of Attribution In Digital Marketing

At this point in the marketing world, some are less suspicious of conventional advertising than digital. In other words: what some ask of online advertising is not required of traditional media. As we have a more remarkable ability to trace user behavior through analyzing their behavior on social networks and web pages, many companies seek […]

The Live Video Should Be Part of Your Marketing Strategy For These Reasons.

What Is The Difference Between Live Video Streaming And Video-on-Demand From a Marketer’s Perspective? The most important difference between live videos and video on demand is the time availability. A video that is always available entices many users to watch it later – “when there is time for it.” Except that there is seldom more […]

Step By Step To The Facebook Ad

Facebook Advertising enables companies to make their ads and content visible to a specific audience through targeted targeting – the costs here are based on the desired reach. Advertisements appear on Facebook primarily in the newsfeed of your recipients or to the right of the same. Anyone who advertises on Facebook collects valuable insights into […]

Social Selling or How To Use Social Networks To Sell More

Have you tried applying social selling to capture leads and increase your sales? If your answer is no, you probably don’t know the possibilities offered by social networks to increase brand awareness and presence. Perhaps you also have no idea of ​​the enormous potential to promote and sell products and services. In reality, social media […]

Applying Neuromarketing To Your Business or Company

In the following article, we will delve into the advantages that you can obtain by applying Neuromarketing to your business and how this is a fundamental tool for attracting clients, forming part of one of the main axes that support the correct development of any company. We must bear in mind that the analysis and […]

3 Keyword Strategies That Search Engines Love

Keyword strategies are integral to boosting the visibility of your website as well as the amount of traffic it gets.Many business owners get overwhelmed by SEO. They hope it’ll be enough to do keyword research and simply insert those keywords throughout an article.Keyword research is not enough. In fact, sprinkling keywords randomly can actually harm […]

Find Out How To Use Google Ads To Achieve Your Business Goals

Google ADS is Google’s advertising system that allows you to set up and create advertising campaigns to help you achieve the goals of your business. Google is the most used search engine in the world, and for this reason, it is imperative to position yourself in the best possible way to be found by the […]

Branding And Performance – An Integrated Strategy

When we talk about Performance Marketing, we usually refer to Results Marketing, whose objective is to respond to the target to whom it is directed. When we speak about Branding, we talk about actions aimed at building and positioning (or enhancing) values ​​and promises of the brand in the consumer’s mind. Today, I never tire […]

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