Big Data and AI are Transforming The Customer Experience
Technology alters people’s lives and, therefore, it is also changing businesses and how they focus on certain areas of their activity. Businesses have more means than ever to understand their customers’ needs and, in the same way, customers have more information on hand than ever. That’s why companies try to offer an engaging and helpful […]
Web Development – The Challenges In Web Development
“Content is king!” This maxim applies, even more, today when it comes to successfully placing a website in the search engines and attracting as many visitors as possible to the page. But content, i.e. content, does not only consist of good texts and appealing pictures. Web development also plays an essential role in creating the […]
VPN – What is a VPN?
A VPN protects the user’s data when using services on the Internet. The abbreviation stands for “Virtual Private Network”, which means “virtual private network”. To do this, the Internet connection is encrypted and passed through several servers. As soon as your request arrives at the actual destination, the IP address can no longer be traced. […]
HOW ARTIFICIAL INTELLIGENCE IS CHANGING COMMUNICATION WITH CUSTOMERS
Dealing with the possibilities that artificial intelligence opens up in communication is currently becoming a must for companies. But many sales, marketing, service, and communication departments are still rather cautious about the new AI technologies. They have to overcome their fear of contact quickly, says Gabriele Horcher. Because not a few representatives of their target […]
What Is A Play Store
Google Play Store, also mentioned as Play Store and as Google Play, is a platform created and managed by Google that enables the download of applications for mobile devices provided with the Android operating system. The system provides access to free and paid apps. Thanks to the Play Store, you can download all kinds of […]
What Is Mean By Phishing
The term phishing is used in the field of computing to refer to a crime that is carried out by substituting the identity of a user. Through a fraudulent action, a criminal obtains confidential data that he exploits to his advantage. Phishing Phishing can lead to the criminal accessing bank account numbers or credit cards, […]
INTERNET OF THINGS: SPECIFIC NETWORKS OF CONNECTED OBJECTS
The advance of the Internet of Things and its growth expectations in the coming years requires the creation of specific networks of connected objects. Do you know what these new networks are, why they are essential for the advancement of digital transformation, and what future prospects lie ahead in the immediate future? Discover keys in […]
![[CPC]Cost Per Click – Reference Online Advertising Model](jpg/cpc-600x316.jpg)
[CPC]Cost Per Click – Reference Online Advertising Model
In the language of digital marketing, many anglicisms and acronyms are used that may be strange to those who approach this world for the first time. When it comes to internet advertising, one of the most widely used terms is CPC. It is important that you know it and know well what Cost per Click […]
10 Trends in Social Networks That We Have To Follow In 2020
Trends in social networks are a basic aspect that you must take into account in your social media strategy. By following these trends, you make sure you are up to date with the vast majority of users and not lag behind in terms of your competition. And is that the use of social networks by […]
SCAMPER Technique – How it is useful for positioning on the Internet
What is the SCAMPER technique? SCAMPER is an acronym that represents the words: Substitute, Combine, Adapt, Modify, Put in other uses, Delete, and Reorganize. This technique is very common to innovate, while for positioning on the Internet it is very useful in creating content. Often times, the SEO copywriter or copywriter goes through a creative […]