Steps To Develop A Good Email Marketing Strategy
Email marketing strategies are nothing new. We continually receive emails in our email inboxes. But how many of them do you open? For this reason, strategies are important because they are based on the tastes and interests of your audience, which, knowing them well, you will be able to get into each of the emails […]
How YouTube Ads Work?
YouTube Ads – An exciting but somewhat obscure topic. How do YouTube Ads work, what are the differences between the various ads and how does it all relate to Google Ads? Considering the YouTube Ads marketing tool can be crucial, especially for startups. You can find answers to these and other questions in this article. […]
How to Start Investing in Stock Market as a Beginner?
A stock market is a place where publicly issued shares of listed companies are traded. In simple terms, a share is a proof of ownership that is exchanged. Publicly listed companies issue their stocks on stock exchanges like BSE and NSE. Trading activities involve financial exchanges which eventually lead to a certain amount of risk. […]
What Are Social Ads?
Suppose you are thinking of investing in advertising on social networks. In that case, we will tell you what social ads are, their types and advantages to take advantage of them in your business, the price is low, and the ads are effective in reaching your target audience, forming part of the management of social […]
How Artificial Intelligence Helps Measure Creative Effectiveness in Marketing
An ad’s “creative impact” used to be too subjective to measure. Creative effectiveness and its impact on ads used to be too subjective to measure. But modern Artificial Intelligence solutions -AI- now allow us to analyze the creativity of brands effectively. [Insert local spokesperson] from Meta explores how AI tools can help marketers develop more […]
5 Google Shopping Strategies For SMEs
Google Shopping is a tool with which you can promote those products in your store that are related to a specific search on Google. These are precisely the products that appear in a box at the top right of the page after searching. Today we will know up to 5 Google Shopping strategies for your […]
What Is Lean Marketing, And How To Apply It To Your Company?
One of the meanings of lean is austere, so are we going to talk about austere marketing? in a way, yes. We tell you what lean marketing is since it is the one that best takes advantage of all marketing resources and actions in the most efficient way possible to exploit a product or service […]
Is E-commerce The Future Of Retail?
The balance of the pandemic was especially bleak in the case of trade. Especially the retailer, who often had to close with no alternative other than the face-to-face channel. A particularly bloody situation for businesses located in high-traffic areas or whose turnover depended largely on one of the main economic engines of our country: tourism. […]
The Challenges of Marketing In The Digital Age
The marketing sector has been a reliable thermometer of the progress of the pandemic, adapting to the situation at all times, helping companies to perfect their strategies despite the circumstances, and knowing the needs and tastes of consumers. But now, when it seems that the physical channel is gradually returning to normal after a crisis […]
Five Practical Tips For Effective Sales Prospecting
Commercial prospecting is essential for all companies, whether they work in B to B or B to C. If a definition had to be given, this phase aims to contact prospect targets to transform them into new customers to develop the turnover. For a long time, sales teams favored analog prospecting through door-to-door phone calls […]