Digital Marketing Has Made Human To Establish Trustful And Secure Relationships
The shaking of the environment in the face of uncontrollable events is supplying a rapid change in strategies for any brand that wants to continue fighting to be chosen in the purchase decision. Faced with any threat or weakness, opportunities arise that hope to be seized by the most skillful and fastest. Digital marketing knows […]
Facebook Marketplace – What Is Facebook Marketplace
Facebook continued to develop. Not only did some jobs get a visual overhaul, but new features were also introduced. Probably the biggest and most important innovation is the marketplace, which has gradually been released for various countries. The social network is therefore no longer just for talking to friends, you can now also earn money […]
What Are Google Ads?
If you want to make money on the Internet, you should definitely know Google Ads. Because Google Ads, which was also known in the past as Google AdWords, is the advertising program of Google, the largest search engine in the world. Every user of the Internet almost inevitably comes across the relevant ads, even if […]
Digital Marketing – Digital tools for marketing
When preparing a marketing plan, you can not only take into account the objectives and the times. In this temporary planning, it is also very important that you take into account what are the useful and practical tools that can help you improve the results from their use. In this article, we present some of […]
What is influencer marketing?
Influencer marketing is considered one of the most important new movement in online marketing. The term originated primarily in connection with the Instagram platform. The word describes quite well what this type of marketing is about. What exactly it is and how you can use it for your own marketing is discussed in more detail […]
Crisis Marketing – New Opportunities After COVID-19
Experts capture all their professional experience in Crisis Marketing, new opportunities after COVID-19, a book that seeks to help companies make this way out of the crisis easier. Without magic recipes (that do not exist), applying their own methodology and common sense to a new context. Context and analysis, learn from mistakes The objective of […]
Successful Marketing With Search Engines
Since the successful search engine, Google found its most important business model today, there have been numerous suggestions for improving the existing model. The necessity of the existing model remains undisputed. However, a lot has happened and developed since the classic establishment of SEO marketing. The issue today is so complex that it is also […]
[CPC]Cost Per Click – Reference Online Advertising Model
In the language of digital marketing, many anglicisms and acronyms are used that may be strange to those who approach this world for the first time. When it comes to internet advertising, one of the most widely used terms is CPC. It is important that you know it and know well what Cost per Click […]
SCAMPER Technique – How it is useful for positioning on the Internet
What is the SCAMPER technique? SCAMPER is an acronym that represents the words: Substitute, Combine, Adapt, Modify, Put in other uses, Delete, and Reorganize. This technique is very common to innovate, while for positioning on the Internet it is very useful in creating content. Often times, the SEO copywriter or copywriter goes through a creative […]
The Different Forms Of Online Advertising And Their Advantages
Companies have to consider a variety of things in order to survive and succeed in the market. This also includes advertising. There are more than enough reasons to advertise. Advertising can, for example, raise awareness, increase sales, and help to stand out from the competition. Online advertising plays a prominent role in times of digitization. […]